Employment Zambia Marketing Manager in Lusaka

Itel Mobile Limited - Lusaka, Lusaka

Job closed

Contract

Contract type

Permanent

Application deadline

03/01/2019

Description

Position

Marketing Manager

Industry

Marketing / Advertising

Vacancies

Description

Marketing manager will be responsible for developing, implementing and executing strategic marketing plans for lines of business and brands (Itel Brand) in order to attract potential customers and retain existing ones.

Responsibilities

Develop strategies and tactics to get the word out about our brand and drive qualified traffic to our front door

Deploy successful marketing campaigns and own their implementation from ideation to execution

Experiment with a variety of organic and paid acquisition channels – content creation, content curation, event management, publicity, social media, lead generation campaigns, performance analysis

Produce valuable and engaging content for our facebook page and blog that attracts and converts our target groups

Build strategic relationships and partner with key industry players, agencies and vendors

Be in charge of marketing budget and allocate/invest funds wisely

Measure and report performance of marketing campaigns, gain insight and assess against goals

Requirements

Diploma in marketing or a related field. Degree will be an added Advantage

Demonstrable experience in marketing together with the potential and attitude required to learn

One Year work Experience in a Similar Position

Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate

Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets

Up-to-date with the latest trends and best practices in online marketing and Offline Marketing

Age: Between 25-35